Stroke count: 7
Meaning: price, business, selling
Kunyomi: あきな.う あた.い
Onyomi: コ
Composition: 亻 古
Radical: 人
Meaning: man, human
沽券 （コケン） dignity, credit, public estimation, face, honor, reputation, deed of sale (for a land, forest or house), sale value, selling price
依估 （イコ） unfairness